Why you should invest in responsive design

When you want to get something online or contact someone, we can no longer use computers or physical storefronts. You lose a significant percentage of users if your website doesn't function correctly on mobile devices. 6.25 billion people worldwide use smartphones. We can all agree that there are a lot of potential customers.

We know the critical role of responsive design in retaining visitors. If you're considering building a new website or updating your current one to a responsive design, you've come to the right place. Our designers have all the skills and training you require. Use our responsive design services to provide your users with the experience they deserve.

Thanks to responsive design, you can change the web page size as you see fit. It will still look and function properly, whether seen on a desktop or smartphone. Consider this: 89% of visitors will switch devices or leave your website if it doesn't offer a consistent user experience.

Adaptive vs. Responsive design

After Google's significant change in 2015, responsive design gained popularity since mobile-friendly websites fared better in search engine results. That's one of the reasons companies began changing the layout of their websites.

A static layout was utilized in adaptive design, which came before responsive design. You needed copies of each webpage to establish a website that worked on various devices. A consistent user experience is offered through responsive design, which adjusts the design to meet the platform and screen size of the device being used.

Why should you invest in responsive design?

People adore responsive design without even understanding it. Customer behavior has substantially changed over the years, and online shopping escalated at an unheard-of rate. People adapted to this new, digital style of living quickly.

41% of consumers use a smartphone for daily or weekly shopping. It was only 12% five years ago. Nowadays, approximately equally as many people shop in-store as online.

Did you know that at least 45% of individuals use multiple gadgets when they work? Customers love using many screens, in addition to using them. You can't just design for desktop screens anymore. Nowadays, spending money on responsive design services is essential. Customers utilize numerous displays, but also because responsive websites have other advantages.

Check out our list of why you should do a responsive design:

1. More traffic

Ineffective design and user experience drive away visitors these days. According to Adobe's survey, 30% of visitors will give up on a website if it doesn't look good on their current device. In addition, 41% of visitors will leave your site if it takes too long to load. In addition to hurting traffic, it also devalues your brand. If there are display problems on your website, visitors will leave.

2. A better user experience

Why is a good user experience significant? Because users are more likely to return to a website that offers a responsive design.

Thanks to our responsive design services, your site will look great and function correctly on any device. Not to mention how user-friendly it will be. And who doesn't enjoy a website with easily accessible menus and buttons? Your audience will revisit your website because of this enjoyable experience.

In conclusion, you may give your visitors a consistent experience if you have a single responsive design that adapts seamlessly to different screen sizes. Consistency enhances user experience generally, which has a significant impact on traffic. Your conversion rate will grow as you receive more high-quality traffic, raising your revenue.

3. Enhanced Google ranking

Have you ever searched past the first page of results on Google? You'll have a better chance of bonding with potential clients if your website can rank on the first page. Your website can become mobile-friendly with responsive design, which Google loves. In conjunction with other search engine optimization elements, it aids in ranking.

Other elements affect how you rank in search engines:

• Site visit duration
• Accessibility
• Page load speed
• Bounce rate

According to Google's research, if a mobile site takes longer than three seconds to load, 53% of users will leave. Your website will load swiftly on all platforms if you make it responsive. And if your visitors quickly find what they're looking for, it will directly affect how long they stay on your site. This will drastically lower the bounce rate, which affects your Google ranking.

Ultimately, a mobile responsive design is unquestionably the secret to maximizing Search Engine Optimization.

4. Increasing conversion rate

Typically, individuals use their phones to investigate goods and services before making a desktop purchase. Therefore, if you give your visitors a consistent user experience, they can carry on where they left off without noticing a change. It will increase user confidence in your responsive design, increasing your conversion rate.

5. Budget-friendly maintenance

But those aren't the only justifications for why your company ought to spend money on responsive design services. Maintaining the content of your website will be simpler and quicker because you'll only need one version. The content of responsive websites is often accessible through a single admin interface.

Additionally, since you won't need a separate developer to maintain the website, the upkeep cost of your website will be reduced. And if that weren't enough, but don't tell anyone, you can rank higher on Google with consistent updates.

6. Saves time

When adaptive design predominated in the digital era years ago, you had to keep several versions of your website up to date. However, why is it a problem? It is expensive. On the other side, updating your website requires twice as much labor.

You will only need to maintain one version of your website if you switch to a responsive design. Wouldn't you like a simple website to administer and quick to update? It saves time and money if your website can be updated instantly. We are all familiar with the adage "time is money."

We always begin a responsive design project with design and research responsibilities. Our methodology involves our UX/UI Designers constantly collaborating with UX Researchers so that we may evaluate design options immediately among your targetted audience.

Involving the development team from the first week is also quite beneficial. Getting your engineers involved early will enable them to begin creating your product sooner to launch fresh designs as quickly as possible.

What distinguishes mobile-friendly site design from responsive web design?

Typically, mobile-friendly websites are condensed copies of their desktop equivalents. This doesn't offer a decent user experience, even though it makes it possible for mobile users to use the site. A responsive design re-sizes all the significant elements to adjust the available screen space on your device.

Even if your website will be pleasurable on various screens thanks to flexible design services, this does not imply that it will be created with a mobile device in mind. The primary distinction is in the designer's methodology: do they make your site from the tiniest to the largest displays or vice versa?

An optimized responsive design for mobile will always provide a better user experience. Because of this, we always design desktop interfaces and mobile device screens simultaneously. By doing so, we can work more productively and account for all design elements, like font size, where the text should be placed, or the size of the button.

Why is a mobile-first strategy crucial?

When a responsive design business creates your website, they begin by building it for mobile devices. This is known as the "mobile-first" approach. They then switch to the desktop version. The smaller screens of smart devices are primarily to blame. Therefore, the designers must be clever in utilizing the given space.

What is visually and functionally necessary can be determined with the use of a mobile-first strategy. The responsive web design company can make better design decisions with this approach.

How much do services for responsive design cost?

You've probably heard this one before, but it depends. Several aspects affect your budget, such as: 

• Website type
• Size or Pages
• Content
• Deadline

We have all the mastery and expertise you require if you want to create a new website or remake an existing one to one that is responsive. Let's meet and get to know each other. We're more than delighted to discuss your objectives, dreams, issues, and how we might support you.

Why you should trust us to create a responsive design

All of this is necessary if you want to build a user-friendly website. Don't provide a mediocre experience for mobile users if they account for half of your website traffic. Making your site a responsive superstar may require a complete makeover.

We're a trustworthy solution for responsive design. We have collaborated with numerous global startups and business titans. Still uncertain? Let's chat. We're pleased to assist you in solving the problem.

Conclusion

A responsive design is one that looks great and functions perfectly no matter what device it’s being viewed on. This is an important feature for any business, as more and more people are using their mobile devices to browse the internet. In fact, a recent study found that 61% of American adults now own a smartphone. That’s a lot of potential customers who will have a bad experience if your website isn’t designed responsively! If you want to make sure your website provides the best possible user experience, then you need to invest in responsive design. Contact us today to get started!